brand Archives -

Developing a content distribution strategy

April 11, 2014
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What is content distribution?
Content marketing is the practice of creating fresh, interesting and informative digital content which will directly or indirectly promote the brand. Content distribution is an element of content marketing, which is concerned with the distribution of the content via popular web portals […]

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Monetizing Brand Reputation

January 22, 2014
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An asset that is often overlooked by many providers of SEO services is the inherent value of the clients brand reputation. Albeit not the easiest of assets to monetise if the clients company is a very small business but, one worthy of the deployment of resources when the […]

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