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Piggybacking competitors backlinks is it effective?

October 12, 2017
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It’s a common practice that has been around since the beginning of SEO; piggybacking your competitions backlinks was a good idea back in the good old days when Google’s algorithm was less sophisticated in comparison to what it has become today, yes piggybacking as a standalone […]

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Why you should take digital marketing seriously as a small business owner

February 7, 2017
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If you are the owner of a small business, then you are certain to understand just how competitive things can be when you’re trying to get things off the ground – and for this reason you should be trying to think about anything that could give you an […]

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Social Media in the 2015 UK Election

February 21, 2015
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It goes without saying that the 2015 general elections in the UK will be far less predictable than in the past – with a backdrop of deep economic turmoil, political fragmentation and ever-growing public cynicism, there is little firm ground to look out for a sure winner.

But […]

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Outsourcing IT work made simple

October 28, 2014
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Outsourcing IT staff in the current business environment has its own merits. However, this is not to mean that such a process is not without challenges. Due diligence must be done before identifying the staff you will work with. There are numerous sites that an enterprise can turn […]

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How to steer clear of the worst digital marketing myths

October 17, 2014
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A lot of small businesses in the UK get pretty badly misled when it comes to digital marketing. The worst of it is the assumption that search engine optimisation (SEO) is a magic bullet that will fix their balance sheet – and cause sales to automatically rocket.

Do a […]

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Post Google’s Hummingbird algorithm, using keywords in content

May 7, 2014
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Roll the calendar back 5 years and compare the SEO practices which were acceptable “or shall I say we could get away with” then compared to the techniques that will incur a swift penalty from Google now!

Yes the rules of engagement have changed drastically especially the way […]

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